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Tourism revenue was up 4.4% in Sumner County during 2017


Tourism revenue was up 4.4% in Sumner County during 2017

SUMNER COUNTY TOURISM

Visitors to Sumner County, Tennessee, spent a record breaking $148.63 million dollars over the course of 2017.

This new record replaces the previous record set in 2016 of $142.32 million, a 4.4 percent increase from last year.

“Visitors have the option to visit anywhere, eat anywhere, stay anywhere, and shop anywhere in Middle Tennessee, but they do it right here in Sumner County because of the wonderful people and great service that defines this county,” said Barry Young, Executive Director of Sumner County Tourism. “Our office works hard to put Sumner County in the minds of potential tourists and when visitors experience Sumner County firsthand, we hear the rave reviews about what a gem this place is!”

For the 12th consecutive year, Tennessee tourism topped $1 billion in state and local sales tax revenue, reaching $1.8 billion. That marks a 7.6 percent increase over 2016, higher than the national growth of travel-related state tax revenues of 4.6 percent. This visitor spending also directly affects Sumner County households; if it were not for the state and local taxes generated by visitors to Sumner County, each Sumner County household would need to pay almost $200 more in taxes annually.

“The growth of the tourism industry and its economic impact comes from guests discovering the world-class food, history and culture, scenic beauty and outdoors and experiences that make Tennessee ‘The Soundtrack of America’,”  Tennessee Department of Tourist Development Commissioner Kevin Triplett said. “The authenticity and Southern hospitality from our communities and partners gives visitors an unbeatable experience and inspires them to return. The numbers show Tennessee is a destination of choice for visitors around the world. However, we would not have these numbers if not for the capital investments, renovations and dedication made by tourism partners across the state to deliver great experiences that create wonderful memories.”

A record 113.6 million person stays also were recorded in 2017, according to U.S. Travel. Those numbers place Tennessee among the Top 10 travel destinations in the nation for the fourth consecutive year. Tennessee is also considered a top retirement destination.

Sumner County Tourism solicits leisure travelers through print and digital media campaigns as well as providing information via a printed Sumner County Visitors Guide and an online resource at www.VisitSumnerTN.com. It also utilizes social media like Facebook, Instagram, Twitter, Pinterest, and YouTube under the name VisitSumnerTN.

Sumner County Tourism is a 501(c)(6) non-profit destination marketing organization that promotes and encourages tourism to and within Sumner County, Tennessee.

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